The Attention Show: Interview with Jeffrey Hayzlett

“The future of broadcasting is building your own communities.” – @JeffreyHayzlett

Jeffrey Hayzlett


[powerpress] Jeffrey Hayzlett is a global business celebrity, a prime time television show host on C-Suite TV, and a radio host on CBS Radio’s Play.it and C-Suite Radio. From small businesses to international corporations, his creativity and extraordinary entrepreneurial skills have enabled him to lead ventures blending his leadership perspectives, insights into the c-suite and business strategy, mass marketing prowess and affinity for social media. He is a well-traveled public speaker, the author of the bestselling business books, The ‘Mirror Test’ and ‘Running the Gauntlet’, and one of the most compelling figures in business today.

Jeffrey is a leading business expert, cited in Forbes, SUCCESS, Mashable, Marketing Week and Chief Executive, among many others. He shares his executive insight and commentary on television networks like Bloomberg, MSNBC, Fox Business, and C-Suite TV. Hayzlett is a former Bloomberg contributing editor and primetime host, and has appeared as a guest celebrity judge on NBC’s Celebrity Apprentice with Donald Trump for three seasons. Drawing upon an eclectic background in business, buoyed by a stellar track record of keynote speaking and public appearances, and deeply rooted in cowboy lore, Jeffrey energizes his role driving and delivering change. He is a turnaround architect of the highest order, a maverick marketer who delivers scalable campaigns, embraces traditional modes of customer engagement, and possesses a remarkable cachet of mentorship, corporate governance, and brand building.


Questions:

Q: Tell us a story about the coolest thing you have worked on in your career.

Q: Does a brand build a business, or does a business build a brand?

Q: In all your travels professionally what do you see that’s common in successful marketing campaigns? Is there a magic sauce?

Q: What are the biggest issues that businesses marketing teams are facing today?

Q: Looking into the future about 2 years, tell me what you see being the key to getting attention in a noisy world?

Monster Round:

1: What’s the first thing you think of when you hear the words “social media”?

2: What brand out there is absolutely killing it with their customers?

3: Who wins in a game of monopoly Jeff Bezos or Mark Zuckerberg?

4: If you were to start a business today, what business would you start?

5: Who do you most admire and why?

Resources:

2015 C-Suite Conference, Boston March 29-31 

C-Suite TV

C-Suite Network

C-Suite Book Club

Jeffrey’s Facebook 

Jeffrey’s Twitter 

Jeffrey’s LinkedIn 

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