The Attention Show Q&A: Landscape of SEO and Components for Success


Watch the full episode on YouTube here




What do you do when you want to find a product or service? You google it. If you think about how often you use a search engine to find something, the answer is probably quite a bit. Search engines always seem to answer your question with relevant results. What makes this possible? The answer is search engine optimization.

SEO is important, that we know. But why? Let’s say you are the best law firm in the area. When someone types in “personal injury lawyer” into a search engine, your firm is no where to be found on the first 5 pages.

In this episode of the Attention Show, we dive into the landscape of SEO and its components, discussing how it has changed, ranking factors, driving traffic as well as content and social media.