PPC & CRO, Amazon Marketing, Creative, UX/UI Design, Email Marketing, Influencer Marketing
Consumer, Oral Care
Align Omnichannel, Increase Amazon Revenue, Increase Shopify Revenue, Achieve positive ROI
Radius already had an amazing product and a core group of loyal customers, but they couldn’t compete with their large public competitors. Enter Good Monster to create omnichannel growth and positve ROI, everywhere.
Radius already had an amazing product and a core group of loyal customers, but they couldn’t compete with their large public competitors. Enter Good Monster to create omnichannel growth and positive ROI, everywhere.
The Good Monster team started by performing a deep-dive into website analytics such as traffic sources, click-tracking, heatmaps, customer pathways and conversion to find out where the leaky buckets were.
After improving the conversion rates we designed and tested paid social posts to see what engaged people the best and what drove the highest conversions.
From there we partnered with influencers and affiliates
to learn how they engaged with their audiences with Radius products.
Using the collected date we launched email marketing campaigns to close new customers, engage old ones and peak the interest of casual subscribers.
Finally, we leveraged laser-focused Amazon Ads and listing optimization to feed the A9 algorithm and drive up Vendor and Seller Central Revenue.
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