OUR APPROACH AS A TOP SEO AGENCY...
Good Monster’s approach to SEO is organic in nature. We know that everyday Google and other search engines launch massive changes to their platforms that erase months or even years worth of old school SEO tactics. This is why we focus on the most important building blocks of long term SEO success.
BUILD A SOLID FOUNDATION
The first step is for us to make sure that your digital properties or product listings do a great job at explaining value to the customer, while remaining clean for search engines like Google, Bing, Youtube or Amazon to crawl and index them. Often this start with heavy keyword research and content creation.
CREATING & DISTRIBUTING ASSETS
The next step is to give people and search engines a reason to come back to see you. This often means that we will update copy or add new pages or products to your existing properties. We will then distribute them to all relevant sources that will results in increased trackable inbound traffic to your properties and additional indexing within search engines.
MEASURE & REPEAT
As we are systematically building and optimizing the channels to generate qualified leads and customers, we are meticulously measuring the complex network of inbound links, top performing keywords, ranking, product placement and user experience to ensure top performance. This being said, search engines are changing every day, so you can be sure that our team is watching updates and results across all of these platforms to ensure that our clients are generating leads, driving traffic, ranking well and ultimately increasing revenue.
Northeast Moisture Removal Client
A licensed indoor air quality improvement company wanted to improve their Google search rankings.
Organic Page Views
Overall Site Users
WHY DOES SEO WORK SO WELL?
SEO is the practice of optimizing your business's website or other digital property to show up organically (unpaid media) when a potential customer is searching for relevant topics. It is and has been so effective as a lead generation or customer acquisition strategy because you are presenting your product or service as the best solution to someone who is already looking for a solution.
Unlike most paid advertising, SEO is not intrusive marketing. It allows people to find you when they need you, instead of trying to win the potential customer when they aren’t even thinking about your service or product. There is an exception with search PPC like Google Adwords or Amazon ads, but while they can deliver qualified traffic, there are certain people will skip right past them because they know they are ads.
The brands that get the most value out of SEO are the ones who hire a reputable SEO agency to help them build a solid foundation, great content and a community around their products and services resulting in a high ranking in a search engine that is widely used by their target audience.
SEO is changing every day, and Good Monster’s SEO is on top of everything you need to stay on top of search results.