Acquisition
Paid Ads & TrafficWhere your paid traffic is bleeding before it converts — and what that traffic actually costs.
$30K–$80Kmonthly ad waste — typical at diagnostic intake
Trusted by brands building real revenue
Real client outcomes
Efficiency Before Scale, in the real world.
These brands didn't just push more spend — they fixed conversion efficiency first.
2.11×ROASAnanda Professional — CBD category company, first 3 months starting from absolute zero.
+122%Revenue growthBÉABA — US revenue, first 3 months of the coordinated launch.
+43%Cart recoveryElite Jumps — 90 days, three Klaviyo automation flows.
DTC + Amazon
- 0%Return on Investment
- 0×ROAS
- 0.0%YoY Growth
Multi-Channel Ecommerce
- 0%Return on Investment
- 0%Amazon Revenue Growth
- 0%Shopify Revenue Growth
Multi-Channel DTC
- +0%Revenue per Session
- StableBlended CAC at Scale
- +0%Contribution Margin
We went from zero DTC presence to our most profitable channel in under a year.
Mark H.VP Sales · Hollowick
15× ROAS · 211.9% YoY growth · 8 months
Frequently Asked Questions
Everything you need to know about working with Good Monster.
Good Monster is a performance marketing agency for DTC brands. We find hidden revenue across acquisition, conversion, and retention — what we call Ghost Revenue™ — and build the systems to recover it. Documented outcomes include 569% ROI (Radius), 15× ROAS (Hollowick), and +122% revenue growth in 3 months (BÉABA).
Ghost Revenue™ is the money a DTC brand has already spent to acquire visitors but never recovered. It leaks through broken ads, unconverted landing pages, abandoned carts, and unworked retention. The Ghost Revenue™ Diagnostic surfaces exactly where it is hiding and quantifies how much is recoverable.
DTC and ecommerce brands doing at least $1M in annual revenue with rising CAC, sub-2% conversion rates, declining ROAS, or repeat purchase rates below their category benchmark. It is most useful for founders, CMOs, and ecommerce directors who suspect they are underperforming but cannot see exactly where.
The Ghost Revenue™ Diagnostic is free. It takes about three minutes. There is no follow-up sales call unless you ask for one.
CRO agencies optimize the page. Media buyers optimize the spend. Good Monster optimizes the entire revenue system — acquisition, conversion, and retention — because Ghost Revenue™ is rarely hiding in just one place. Our engagements typically combine paid media, conversion optimization, retention automation, and marketplace work into a single accountable system.
You get a personalized Ghost Revenue™ breakdown by email within one business day — figures, prioritized gaps, and the recoverable range, benchmarked against DTC brands in your category. If the report opens questions, you can optionally book a 30-minute call to walk the findings.
First measurable results typically appear within 30 days. Across documented client engagements the average is +$76K in recoverable revenue identified inside the first 90 days.
